CANADA — Some plot devices are classic and eternal. Who hasn’t heard, seen, or joked about the pizza delivery boy who arrives on the scene only to find that his hot and horny customer doesn’t have enough money left for her dinner? Everybody knows how that turns out, slap bass and all. Now Porno Pizza in Winnipeg, Canada is making hungry ‘za lovers’ wet dreams come true.Kinda.

Regardless of how poor or undressed the female clients of Porno Pizza may be upon arrival of their meal, they’ll have to pay the old fashioned way. But when they get down to noshing on their pies, they’ll find inspiringly erotic images at the bottom of the box.

According to shop owner Corey Wildeman, “They range from softly-lit, lube-on-the-lens pictures like in Playboy, to raunchy, hardcore photos that would make Larry Flynt blush. The image is revealed as you eat the pizza.”

Now that’s an innovative take on oral sex.

Wildeman tells the press that reaction to his new marketing gimmick has been everything from “scowls” to “hooting and hollering” to “drive-by flashing” of titties.

The 30-year-old entrepreneur is reported to be negotiating with possible franchise partners, opining that “You’ll never go broke appealing to the lowest common denominator.”

The ex-pizza restaurant employee turned pizza restaurant owner knows all about his demographic, since the idea occurred to him while joking with friends about “pizza delivery guys meet lonely ladies and deliver more than just pizza” porn they’d heard about or seen.

For those expecting the majority of customers to be a bunch of lonely, sad sack single dudes with calluses on their dominant hands, Wildeman points out that between 75 and 80-percent of his customers – are women.

Just like in the videos.