CYBERSPACE — Somehow it seems appropriate that the oldest – and one of the most respected – members of the adult entertainment world has come on board one of the oldest affiliate programs. That’s precisely what has happened with the re-launch of the TrueCash.com affiliate program and Dave Cummings.TrueCash has re-hung its shingle after a thorough sprucing up under new management and it’s ready to re-introduce its pioneering and webmaster friendly services to adult professionals looking to make money. Part of that new look and feel is the addition of veteran porn star Dave Cummings to the TrueCash paysite line-up.

“TrueCash is one of the oldest affiliate programs in the business,” traffic and affiliate manager Danielle Waid explains. “It was one of the first to adopt the 60/40 recurring program when everyone else was doing 50/50.”

The program, originally launched in 1997 by “Oz”, who is no longer involved with the adult industry, had languished over the years, but is now poised and ready to get back in the game. In addition to its 60/40 recurring program and the popular elder Cummings’ involvement, TrueCash has a 10-percent webmaster referral bonus, professionally crafted buttons and banners, rotating banner code to keep the looks of promotional links fresh, fun and interactive content including “Porn Cards” and “Rate the Babes,” pop-up consoles, pre-designed full page ads, and an impressive list of links to useful websites covering topics that range from coding to content to hosting.

“We’re very excited to bring webmasters all the promotional material they’ve been asking for,” Waid assures. “It’s been amazing to participate in the transformation of TrueCash.”

As well as Cummings’ site, which was soft launched in late February in order to be ready for Phoenix Forum, there are a number of other sites available for affiliates to promote, including LesbianCoeds.com, YoungChicks.com, FSpot.com, SexCamLive.com, AmateurPlayground.com, PornWizard.com, and AmateurHouse.com. Previous members will find that a new stats program has been built and the affiliate area and paysites have all been entirely renovated and improved.

“I would like to personally invite all websmasters to give it a try,” Waid says.

Those with questions about how TrueCash can satisfy their promotional needs are encouraged to write to support@truecash.com.