TEMPE, Ariz. – Based on the success of previous “trade shows within a trade show,” The Phoenix Forum will add a new mini-conference to its 2014 schedule.

“In previous years we have set aside some time during [The Phoenix Forum] for a unique mini-trade show known as the EU Forum,” a TPF spokesperson said. “These events proved to be a big hit with our attendees and sponsors, as they provided a specific setting to meet with and discuss topics relevant to European businesses and the greater European markets.

“Building from these successes, we thought to ourselves, ‘How can we make it better?’” he continued. “Then it hit us: We revise the format a little to make it more about opening up new ways to drive business through new ideas, new connections and new business models and call it the Dream Forum.”

The guiding principle for the Dream Forum is helping adult industry insiders make their business and financial dreams come true, the spokesman noted.

“It’s an all-encompassing mini-trade show event in which things like business partnership arrangements, affiliate business models, OneClick upgrades, cross-sell models and other strategies to adapt and thrive in today’s market can be shared across industries,” he explained. “New ideas are not strictly a component of online adult entertainment only, but rather an aspect of conducting any sort of business in today’s marketplace.

“While it may seem like other businesses are just too different from those in our industry, the next big idea is just waiting to be developed,” he added. “By thinking and dreaming outside of the ‘norm,’ new ideas, conversations, revenue and sales opportunities can flourish.”

The Dream Forum will take place March 29 within The Phoenix Forum, which runs March 27-29 at the Tempe Mission Palms Hotel. Although the new event will run concurrently with TPF’s final day, separate registration is required. Space at the Dream Forum is limited and will be filled on a first-come, first-served basis.

More information and a registration form are available here.