Kevin Cunningham, President of The Web Rep LLC, an industry leader in payment processing solutions for the world’s premier high-risk merchants, announced the change of its corporate name to TransSource, effective immediately. This rebranding strategy reflects the company’s evolution and unparalleled commitment to providing clients with top-tier, customized merchant solutions.

“What makes TransSource unique is that we understand the high-risk merchant processing space from the service provider side and the client side,” said Cunningham.  “For years, I was directly involved in running one the largest adult affiliate programs in the world. The other members of our executive team come from specialized backgrounds in the high-risk merchant space including payment processing; high level operational roles; and ownership of large ecommerce companies. This unique expertise gives us a keen insight to better understand and serve the needs of our clients.”

“Our mission is to provide merchants with everything they need to be successful- today and in the future,” according to Cunningham. “When I began The Web Rep over 10 years ago, I did so with the intent to be the one-stop-shop for all things related to high-risk processing, and I am proud to say we have succeeded. Our team of industry veterans each have over 20 years of experience delivering success-based merchant solutions to high-volume businesses in markets including adult, online dating, nutra, CBD, and travel just to name a few. We are excited to continue serving our current and future clients under the TransSource name which more accurately describes who we are and what we do.”

The name, TransSource, derives from the fact that we are the source for all things transaction-related including merchant account services, multi-currency and alternate payments, gateways, proactive chargeback management, anti-fraud solutions, risk management and much more. The company also notes that the name change reflects its strategic focus on providing current and future clients with the tools needed to operate a successful online business in the high-risk payment processing space.