YNOT – StraightCockCash, a new affiliate program for promoting the gay-for-pay niche, has launched. Administered by CCBill, the program pays 50 percent for life, plus a 10-percent webmaster referral bonus, for promoting Like-em-Straight.com and BaitBuddies.com.“After many changes in our affiliate programs over the last few years, we decided to take our two popular straight-guy sites and give them a single permanent home to serve our affiliates more effectively and efficiently,” said Hal Star, who owns All Star Internet, the company that manages the program and the sites for partner studios.

Like-em-Straight.com is a product of Brendon Marley Video. The producer has been seducing straight guys for online audiences since 1996, Star said.

“Brendon’s themes are sometimes on the wild side, and many of his videos might even be considered fetish fare,” Star commented. “Over the last 13 years our members have communicated to us that the appeal for them is the video’s real amateur nature as well as their ability to relate to both Brendon and the regular guys he shoots.”

BaitBuddies.com, introduced in 2005 during the height of the “reality” site frenzy, is based on a “tricked into porn” fantasy: Straight men are invited to participate in an allegedly heterosexual shoot, and when the woman doesn’t show, a “bait guy” prods the straight guy into performing with him instead. The site recently changed hands and now is owned by the veteran production team of Robins & Caruso.

“We credit our fast success to the diligence we use in selecting the right guys that will work in each particular scene, and most importantly in keeping the action as real possible,” said Gio Caruso, whose photography and videography appears across the gay spectrum from adult videos to entertainment sites and magazines.

According to Star, StraightCockCash’s promotional tools include a large selection of banners, hosted galleries, downloadable video files and photos, self-updating video-of-the-week players and a selection of embeddable Flash players.

For more information, visit StraightCockCash.com.