TEL AVIV, Israel – Cherry.tv announced today that Sabien DeMonia will become their first-ever brand ambassador, as the platform prepares for its hard launch in 2021.

DeMonia, described by Cherry.tv in their announcement as a “a highly sought after ‘alt star’ in the camming world who has worked with numerous cam sites in the past,” said she’s particularly delighted to join forces with Cherry.tv.

“Cherry.t doesn’t feel like a team, it really feels like a family, and I’m extremely proud and happy to be part of it,” DeMonia said. “From day one, I have been amazed as Cherry.tv has listened to my suggestions and has worked to implement many changes suggested by both myself and the other cam girls. They really are all about setting models up for success and creating the most fun and unique camming platform.”

In announcing DeMonia as the platform’s first brand ambassador, a Cherry.tv rep said the emerging platform “aims to take the usual camming experience to a new level for both models and users.”

“By offering high payouts and potential income from multiple revenue streams (including a generous affiliate referral program for models), we hope to become the most model-friendly camming platform out there – especially in these often uncertain times,” the rep added. “On Cherry.tv users and models can interact in even more ways than just ‘the obvious,’ with integrated gaming streams also in the works. What Twitch rejects, we embrace and invite!”

DeMonia cited Cherry.tv’s unifying of the gaming and camming sectors as another reason for her excitement at serving as their first brand ambassador.

“It is really such a clever idea to build a platform that merges two interactive fantasy worlds – sexy cams and gaming – which makes every true geek dream come true. Finally, we sexy girls finally show our geeky side and make our interactions with fans even more fun and personable.”

The close of 2020 has brought on a flurry of activity for Cherry.tv. Just last week, the platform announced the launch of CherryCash, its affiliate program, less than a month after announcing the successful completion of its first round of pre-launch testing.