LONDON, ENGLAND — RIVCash.com, the affiliate program for Italy’s interactive Ragazzeinvendita.com adult community, has signed on as a corporate sponsor for Cybernet Expo.Launched in early 2005, Ragazzeinvendita.com (RIV for short) has become one of the best-known communities of webcam users in Europe. According to Director of Business Development Moreno “MO” Aguiari, web-cammers’ personal details are checked scrupulously to ensure all participants are authentic.

“All of our members are real people who like to videochat to meet new guys and girls,” he told YNOT. “It’s the most popular webcam community in Italy, and it’s multilingual. The girls are truly amateurs; most of them are college girls and housewives.”

Aguiari told YNOT the site has become a mainstream media sensation in its native country.

“RIV was mentioned in several national TV programs — entire shows were made about this site,” he said. “Cam girls were interviewed, and they explained how they were paying their college tuition, mortgages and car payments by being on RIV. National magazines and newspapers described the site in several articles, but nobody really mentioned anything negative about RIV [being an adult site]. They were all amazed to discover an unknown world.”

RIVCash affiliates receive 20-percent commission on all sales through the site (including sales made by individual members, who are allowed to vend personal info, images, lingerie and other goods) and a 10-percent override on the sales of all camgirls they refer.

Cybernet Expo, now in its 12th year, will return to the Golden Gateway Hotel in San Francisco, CA, from June 25th – 27th. The show is designed specifically for participants in the adult internet business and focuses exclusively on internet distribution of adult content. More information about Cybernet Expo is available at CybernetExpo.com.

Aguiari said Cybernet is one of his favorite trade shows of the year because of the informal atmosphere and a focus on networking and education. He also said RIVCash representatives look forward to discussing the company’s programs with interested webmasters.