Time for Product Placement in Porn?
VENICE, Calif. – Kissa Sins’ recent shoot in Las Vegas attracted some unusual guests: a CNN news crew.
Although Sins’ pretty face makes for good on-camera news reporting, that’s not why CNN interviewed the naughty nympho. Instead, the mainstream talking heads wanted the scoop on Sins’ latest business venture: product placement in porn.
The set the CNN crew visited provided the backdrop for a new scene filmed exclusively for Pornhub. “Gasp Away” stars Kissa Sins, her boyfriend Johnny Sins and Veronica Vain.
CNN was more interested in the non-human cast of the video: adult toys from PicoBong. PicoBong covered some of the cost of filming by paying to have its products included in the production.
“Porn is a billion dollar industry and as taboo as it may be, people are watching it,” Kissa Sins said. “And if people are watching it, then we should advertise to them.”
The PicoBong toys play a major role in the story.
“For this scene, Veronica and I wash up on shore from a sunken cruise ship and eventually find Johnny fucking a volleyball because he’s been [alone] on the island so long,” Sins said. “We find a FedSexxx box with a bunch of Picobong toys inside and decide to learn how to use them.
“We not only display the products and use them in the scene, but genuinely teach ourselves, and in turn teach the consumer, how to use the toys,” she added. “It comes together naturally and works for us, the viewer and PicoBong.”
The CNN story will air Sept. 9 on CNN, CNN Money and various CNN digital media.
After its exclusive run on Pornhub, “Gasp Away” will be available to members of JohnnyAndKissa.com.
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It’s a natural next step. I wonder how long before we see a mainstream product showing up in porn?