Grooby confirmed the death of popular trans performer, Kayla Moon (Asia Davis), as reported by local news outlets. Kayla was shot to death at a Highland Park hotel in Michigan on June 1, 2023. No suspects have been arrested at this time. Kayle was only 34 years old.

“This no longer comes as a surprise,” stated Grooby CEO, Steven Grooby. “While it’s still shocking to us, the rate and amount of trans people being murdered by violence, and especially trans women of colour continue to increase. Our performers, Chastity Cheeks and Kandii Redd, were both murdered in the last 12 months and the amount of anti-trans rhetoric, anti-trans laws, and the viciousness of the media have to take responsibility for this.”

Kayla Moon first appeared on a Grooby site in 2012 and next appeared in 2021 with a new look and quickly became one of the most requested models, appearing in solo and partnered shoots produced by Kilakali for Black-Tgirls.com and BobsTgirls.com.  Her sets were among the most popular on the sites, and she’d just returned to shoot with Grooby this past May. The company will be showing the sets as a tribute to her on Black-TGirls.com, directing its members to information about her death and offering members the opportunity to donate to charity in her memory.

Grooby Producer KilaKali stated, “I saw Kayla a little less than a month ago, and I am devastated to hear about her passing.  She was a great model and an even better friend.  We were very close and I am going to miss her from the late-night video chats to just overall hanging out in person. I love you, girl, and will see you on the other side.”

“How can we be surprised that trans deaths by violence are increasing when there are people in our own industry, which in 2023 is meant to be inclusive and acceptive, who still are allowed to preach their transphobic views on industry boards, or deny that there is a problem, and instead choose to blame it on the victim,” continued Steven Grooby.  “We’re sick of it. These are people being killed. They have lives, friends, and family and they are targeted because not enough people are standing up for what is right, and calling out bigotry when they see it. If you are transphobic, homophobic, racist, or misogynist, then there is no place in this industry for you.”

The news article about Kayla’s death can be accessed here.