Playboy Unveils “Bodcast”
NEW YORK, NY – Playboy.com has introduced its own spin on the hot trend of podcasting with the new “Playboy Bodcast.” The Bodcast offers online features that can be directly downloaded to Apple’s iPod, or other similar portable players.“Playboy.com continues to extend its online consumer base by embracing emerging technologies and creating products that reach people when they want it, how they want it and on the device they want it,” said John D. Thomas, editor of Playboy.com. “We’ve seen an overwhelming response to several features we created for consumers to view on different devices such as the Apple iPod and Sony PlayStation Portable. The success of those features demonstrates that our fans are clearly interested in viewing fun, sexy Playboy features on these kinds of portable players.”
The Bodcast on Playboy.com will be updated every weekday, to include a “Joke of the Day” delivered by a Playboy model, “Ask Hef Anything” featuring the wit and wisdom of Playboy’s famous founder, and “From the Mouths of Babes,” which a company press release describes as video advice from “Playboy’s sexy Cyber Girls.” Playboy also promises more and sexier “premium” Bodcasts in the future.
For more information, contact Jay Jay Nesheim at 212-261-4933 or jayjayn@playboy.com.