Adult industry mental health nonprofit Pineapple Support has appointed Kasey Kei as its latest brand ambassador, the organization announced today. Pineapple Support noted that the veteran performer and content creator joins ten other ambassadors, including Finny Fox and Erika Love, in representing the organization.

According to the announcement, Kei will act as “a respected and impartial point of contact in the industry, extending Pineapple Support’s reach among performers and guiding any performers who want to connect with the organization’s support services.”

“I’m so excited about the opportunity to join Pineapple Support as an ambassador because mental health is something that resonates deeply in my own life,” Kei said. “Pineapple Support has created a much-needed space to provide accessible mental health care when we need it most, especially for those within the sex worker community, and I’m excited to help contribute to breaking down barriers and prioritizing mental well-being for everyone.”

Founded by performer Leya Tanit in 2018 after a string of losses in the adult industry stemming from depression and other mental illnesses, Pineapple Support is a qualified 501(c)(3) tax-exempt organization in the United States. To date, the group reports it has “connected over 14,000 adult performers to mental health services, including free and low-cost therapy, counseling, and emotional support.”

“We’re excited to welcome Kasey Kei to our ambassador team, to help represent the organization within the wider adult community,” Tanit said. “Kasey isn’t just a popular creator, she’s also an enthusiastic advocate for mental health awareness. We’re grateful to her for using her platform to promote mental wellness.”

For more information and to become a member of Pineapples United, the membership club for adult industry members, visit Pineapplesupport.org/Pineapples-United. For more information on becoming an official sponsor of Pineapple Support, go to Pineapplesupport.org/sponsorship.