TORONTO – A new gay website has launched, offering bareback content the owners claim is highly sought by both consumers and affiliates. Because the site is based in Canada, its content is not subject to the “mandatory condoms” legislation now gaining traction in some U.S. locales.

Like its sister site Maleflixxx, Barebackflix.tv is a video-on-demand playground developed and owned by Sureflix Digital Distribution Inc.

“Bareback is one of the most popular categories across the Sureflix network, and bareback lovers constantly requested access to an exclusive site where they can find all their favorite bareback studios and see the latest bareback updates all in one place,” Chief Executive Officer Erik Schannen said. “Affiliates also asked for a bareback-only site so they could promote that genre exclusively.

“As a seasoned, award-winning VOD network, we re-evaluated our customers’ needs,” he continued. “We reviewed everything from the pricing to the way the content should be featured. Barebackflix.tv is the culmination of all that research. We are thrilled with its launch and know it will be a hit with customers.”

The site offers a variety of pay-per-view packages starting at $28.98 monthly. A monthly membership buys consumers up to 500 minutes of viewing time for content produced by studios including Treasure Island Media, Chaos Men, Hot Desert Knights, Staxus and Bareback Inc. Knight Breeders and Lucas Entertainment’s new bareback line are expected to join the roster soon, according to Sureflix Director of Account Management Brent Meredith.

“I’m very excited to introduce Barebackflix.tv as a new site to our affiliates,” he said. “We’ve made it much easier for bareback lovers to find their favorite content and to discover what’s new. I know this will be a hit with affiliates.”

Barebackflix is part of the Maleflixxx affiliate program, which pays a 20-percent recurring revenue share.