YNOT – Despite spending a good deal of time focusing on new projects in the dot-xxx space, Grooby Productions’ newest website launch occurred in the traditional dot-com realm. ShemaleJapanHardcore.com is dedicated to uncensored Japanese transsexual porn.

“I tried long and hard to break into the Japanese transgender niche for many years before our producer Hiro came along,” Chief Executive Officer Steven Grooby said. “This [new] site is meant to complement Shemale-Japan.com for those looking for even more hardcore features, and I expect it will have similar conversions and sales to its sister site.”

Grooby indicated that even without abundant hardcore content, Shemale-Japan.com has been one of the company’s most successful sites to date.

Shemale Japan Hardcore operates under an “all-explicit” mandate, offering weekly updates that alternate between scenes shots specifically for the new site and popular hardcore scenes that originally appeared at Shemale Japan. In addition, SJH showcases a free bonus scene weekly from one of Grooby Productions’ numerous other transsexual websites.

Current members of Shemale-Japan.com may access the new sister site for the reduced rate of $14.99 monthly. Those who prefer only hardcore action may purchase a standalone membership to ShemaleJapanHardcore.com for $29.99 a month.

Shemale-Japan.com launched in 2008. Grooby said the website was the first to feature uncensored Japanese transsexual erotica. The photographers for both sites are part of Japan’s underground newhalf scene, which gives them unprecedented access to otherwise-elusive t-girls, Grooby revealed.

Both sites are part of the Groobybucks affiliate program, which pays a 50-percent recurring revenue share.