Napa, CA — Vibratex, the sole North American importer of the Magic Wand brand, is pleased to announce that its inaugural “Pleasure as Art” artist commission search is now live!

When you ship more than half a million wands each year, a handful of unusable units are inevitable. And though these wands won’t have their chance to deliver physical pleasure, they can certainly still make people happy. So, instead of condemning these wands to landfill, Magic Wand is facilitating art.

Magic Wand is now accepting applications from individual artists and collaborative teams looking to create “magic” with up to 100 decommissioned Magic Wand Originals.

Interested artists must complete an entry form and submit descriptions and sketches of their proposed design. One entry will be selected by a panel of judges to receive a $10,000 commission to then bring their design to life. Once complete, the finished art piece will be put on tour and featured in prominent locations — including adult retailers — around the United States.

More information about Magic Wand’s “Pleasure as Art” initiative, including entry requirements and a detailed description of the selection process, can be found at magicwandoriginal.com/art.

“Although we’ve intentionally established a long entry period, we can’t help but watch the inbox like we’re waiting for party guests to arrive!” Ken Herskovitz, Vibratex CEO explains.

Despite all the excitement, launching this competition hasn’t been without its speed bumps.

“Sadly, we did experience some pushback from art collectives who felt uncomfortable with our project,” Herskovitz continued. “This was surprising even though it shouldn’t have been. It’s certainly not the first time this industry has faced mainstream resistance.”

The brand plans to discuss this situation in greater detail in the near future. In the meantime, interested individuals or teams of artists may submit proposals now through June 30th. Additional competition details will be coming soon, including tour dates and locations. Interested parties may submit contact information via the “Pleasure as Art” website to receive updates and announcements.

For all Vibratex and Magic Wand sales questions and inquiries, contact Eddie Romero, Director of Business Development, via eddie@vibratex.com. To learn more about Magic Wand, visit magicwandoriginal.com.