Lovense Fights Counterfeiting, Wins Global Legal Battles
SINGAPORE — Lovense, a leading sex-tech company, has announced a series of legal victories in its efforts to protect its product trademarks, copyrights, and patents. These victories underscore the company’s commitment to intellectual property protection and its determination to safeguard its innovations.
Established in 2010, Lovense specializes in designing and manufacturing smart sex toys aimed at enhancing intimacy and sexual experiences for individuals and couples, regardless of distance. The company is known for integrating teledildonics with modern technology, creating a seamless blend of innovation and pleasure. Lovense holds nearly 300 patents worldwide and offers over 30 product categories and technical services to more than 20 million users globally, with a particular focus on long-distance couples.
In its announcement, Lovense highlighted several legal victories concerning its popular Lush series, which has been widely counterfeited and sold. Since 2022, Lovense has initiated legal actions against more than 250 companies worldwide for infringing on the Lush series, resulting in victories and nearly $20 million in compensation. These large-scale lawsuits and ultimate successes demonstrate Lovense’s commitment to protecting its intellectual property and willingness to take necessary measures against infringement and counterfeiting.
Lovense places a high priority on intellectual property protection, supported by a professional legal team and substantial resources dedicated to maintaining its patents, trademarks, and copyrights. The company remains steadfast in its mission to provide innovative, high-quality, and safe products to its users, and it will continue to protect its brand to ensure customers enjoy genuine and reliable Lovense products.