LONDON – Sexual wellness public relations and communications firm Little Leaf Agency has announced it is now an official Awin-certified agency with “preferred agency status,” stating that the award of Awin certification enables Little Leaf to “seamlessly align with Awin, a leading affiliate platform in North America and the UK used by major mainstream publications, as well as influencers.”

“Earning Awin certification is a major breakthrough in navigating the stigma or censorship the sexual wellness industry often faces with advertising and marketing challenges,” said Kathryn Byberg, CEO of Little Leaf. “It’s an empowering moment that’ll open up a world of possibilities. This credential affirms our reputation as innovative experts in our field, and we’re excited to take our clients’ affiliate strategies to the next level with this new certification. Our affiliate team’s hard work and devotion has been instrumental in reaching this milestone.”

Little Leaf noted the firm offers its clients “a strategic blend of PR and Affiliate marketing services to maximize press exposure for clients.”

“We are already getting major recognition in the industry and our recent certification with Awin further solidifies this,” said Salman Dean, Head of Affiliate Marketing at Little Leaf. “With multiple team members having accreditation and being certified as an agency, we hope this gives both existing and prospective clients confidence for us to manage their Awin programs.”

Awin, described in the announcement as a “globally acclaimed affiliate marketing platform,” offers access to a reported one million-plus active affiliates globally. Little Leaf said the Awin platform grants the firm “access to new data-driven resources to boost client reach and revenue while maximizing ROI like never before, bringing more digital visibility and measurable growth to sexual wellness brands.”

“We created the Awin Certification to equip agencies with in-depth knowledge of our platform, from integration to partner recruitment, ensuring their clients’ success,” said Stephanie Appel, Team Lead of Agency Partnerships for Awin. “This certification not only proves expertise in the Awin platform but also in the broader affiliate marketing industry.

“We’re proud to congratulate Little Leaf Agency on completing the certification, achieving preferred agency status, and deepening their expertise in areas like data- compliant tracking and e-commerce integrations, which will undoubtedly help them grow and deliver exceptional value to their clients,” Appel added.

Little Leaf said the certification “highlights Little Leaf’s credibility and dedication as a leader in performance-based solutions for brands in the sexual wellness space.”

For more information on Little Leaf Agency and the services the company offers its clients, go to LittleLeaf.agency. For more information on Awin, visit Awin.com.