VENICE, Calif. – Kelly Madison Media, the adult content producer founded by swingers Kelly and Ryan Madison, is branching out into creation and management of official websites for individual performers. Previously, the company focused primarily on creating content and websites featuring the husband-and-wife team in a variety of group-sex scenarios with other women.

Brandi Love was the first performer to sign up for the Madison treatment. Under the exclusive contract, KMM will shoot, direct and edit all the material for a new website based on Love’s cougar adventures … with men. The addition of male talent to the effort represents a stark departure from tradition for KMM.

“When we decided to partner up with someone who already had a huge following with our fans, an unbelievable work ethic, a beautiful face, a great personality and a body that just doesn’t quit, Brandi Love immediately came to mind,” Kelly Madison said. “We are so thrilled with the idea of working with Brandi on this new project. She brings passion and that indescribable realism where you forget you are watching a performer — you just feel like you are watching a confident woman enjoying herself completely and losing herself in the sex.

“This is also a big step for us to be working with male talent,” Madison added. “We’re looking forward to directing Brandi and her men.”

Love, a native of North Carolina, debuted in the adult industry in 2003 with her own amateur site. In 2012 she began shooting as a professional, introducing her to a new audience and leading to her 2013 AVN Award nomination for Most Outrageous Sex Scene. The nomination was based on Love’s scene in the Kelly Madison Productions title Big Titty MILFs.

Love’s how-to handbook, Getting Wild Sex from Your Conservative Woman (BurmanBooks Media Corp, December 2009), caught the attention of talk shows including The Howard Stern Show, The Tyra Banks Show and The Dr. Keith Ablow Show.

“Ryan and Kelly are an anomaly in our business,” Love said. “They have essentially a mom-and-pop business that produces exceptionally high-quality erotic entertainment. After working with them for [their website] PornFidelity.com, I was thrilled when they asked if I would be interested in this new project.

“For years I have watched Ryan and Kelly with a degree of jealousy [as they] capture their alternative lifestyle and sexy threesomes in truly professional-looking productions,” Love continued. “What makes their content stand apart is that while it’s professional, it somehow manages to retain its realism. I look forward to being able to explore my deepest fantasies with Ryan and Kelly and know this project will deliver something everyone will be proud of.”

KMM’s affiliate program, KellyCash pays $25 per sign-up or 60-percent recurring revenue share for promoting any or all of the sites in the company’s portfolio.