GERMANY — A rose by any other name not only smells as sweet in Germany – but will be merely one of approximately 100 scents available to cell phone users who want a more evocative way to stay in touch.The scented text message technology developers believe that users will enjoy an enhanced cell phone experience when they become able to communicate in non-visual, non-verbal ways.
“People will be able to send the smell of the beach and sunshine to their friends when they’re on vacation,” Convisual representative Sandra Wiewiorra explained about the text and multi-media product to TheLocal.de.
Convision, in partnership with the Institute of Sensory Analysis and Marketing Consultancy (ISI), jointly announced their patent of a smart card-sized chip expected to become available in the marketplace within the next two years.
The two companies have spent eight years developing scents ranging from rose to cinnamon to vanilla, cell phone options that could allow budget conscious Users to “send flower scents for Mother’s Day,” Wiewiorra suggests.
Lest any jokers decide to develop and send less-than-pleasant odors thanks to the inexpensive chips, Wiewiorra assures prospective users with a chip compliant phone that “the product has a built-in option to reject the text message.”
Currently, ISI and Convision are investigating mobile phone providers interested in discussing ways to market and distribute the innovation, which comes with impressive branding and user interactivity potential.
