WESTLAKE VILLAGE, Calif. – This month live-cam platform Flirt4Free celebrates two decades of streaming live video-chat. A multiple award-winner and one of the pioneers in the industry, the company has no intention of resting on its laurels.

According to Executive Vice President Brad Estes, the company will commemorate its 20^th anniversary with special promotions throughout the year. After all, not every live webcam company can claim to have invested two decades of “knowledge, successful industry relations and new media experiences [in its] live webcams foundational platform,” he said.

Though Flirt4Free migrated from its original headquarters outside Boston to newer, larger digs on the opposite coast before the turn of the 21^st century, the company still operates on the principles and with the mission established by a group of young entrepreneurs in 1996: “to deliver the best live video-chat product with the utmost in professionalism and business acumen.”

Like its competitors in the early days, Flirt4Free began by utilizing a point-to-point video software platform. The technology, which required customers to download a client that allowed them to interact with models who had installed a similar client on their computers, was cutting-edge at the time. In 1998, after moving to California, Flirt4Free became one of the first live-cam companies to convert its existing platform to a video streaming solution that required no downloads or plugins. The transition gave the company a strategic advantage in establishing the industry norm.

“Flirt4Free has continuously demonstrated that its main focus has been to stay true to its core competency [and] provide the end-user with the best technological experience in live camming while applying solid business ethics to its corporate endeavors,” said co-founder and President Gregory Clayman. “Flirt4free continues to focus on refining innovative services to meet consumers’ and performers’ needs and expectations.”

Jamie Rodriguez, the company’s director of broadcasting, said one of Flirt4Free’s strengths rests in combining complementary proprietary and open-source technologies to customize an experience that accommodates even the most discerning webmasters and broadcasters.

“In its early years, some of the biggest names in adult entertainment made their live-cam debuts on Flirt4Free, including Jenna Jameson, Tera Patrick, Ron Jeremy and the Vivid Girls along with male talent from Colt as well as the Falcon family of companies,” Rodriguez said. “Today the network boasts more than 100 million unique visitors to its chatrooms each month and maintains over 25,000 registered models and studios from around world.”

Visitors and models aren’t alone in benefiting from Flirt4Free’s innovation, according to Director of Business Development Jeff Wilson. Affiliates have profited from new technologies, as well.

“Flirt4Free not only maintains the highest quality and number-one live video service online, but also provides its affiliates with the most recent and state-of-the-art ways to market as well as track their performance,” he said. “As one the most successful and well-established affiliate programs in the industry, Flirt4Free recently revamped a highly successful affiliate site in order to offer a variety of new promotional tools to help affiliates.”

In addition, the company’s relationships with some of the leading sex-toy manufacturers has provided opportunities to take the industry in directions no one foresaw in the early days, Wilson noted.

“Our deal with Fleshlight featured the first personalized sex-toy molds of some of our top cam performers in the industry, while our deal with KIIROO brings interactivity to the next level by providing true interactive devices to the Flirt4Free live video-chat platform,” he said. “Flirt4Free has built a reputation as an industry leader as we’re in an ongoing effort to expand the business onto new platforms in our attempt to stay at the forefront of the industry.”

All in all, the company expects a solid past to lead it into an exciting future.

“Flirt4Free has paved the way for the future in live webcamming as it continues to create mindsets and methodologies that reinforce the fact that human connection is the key not only on the consumer end, but for broadcasters as well,” Estes said. “We continue to research market-defining technology that not only enhances the consumer experience, but the performer’s experience as well.”

Clayman is justifiably proud of Flirt4Free’s longevity, and he’s determined the company’s legacy will continue long into the future.

“We are proud of our 20-year accomplishment and thank everyone who helped us get to where we are today,” he said. “In many ways, the past 20 years have been a culmination of experiences and knowledge for us to build upon and continue to provide the industry with an award-winning service that is second to none.”

Performers and studios interested in broadcasting with the Flirt4Free network may apply at Webcam4Money.com.

Affiliates interested in promoting the Flirt4Free network may apply at Affiliates.Flirt4Free.com.

To stay abreast of Flirt4Free news and events, follow @Flirt4Free on Twitter.