Pleasure wearable brand Exo recently announced that its first ever pre-sale will go live later this month at my-exo.com. Customers will be able to order a never-before-seen pleasure stimulator inspired by trans women at a special price of £39.99.

Despite there being nearly half a million transgender people in the UK alone, most sex toys in the industry are designed to accommodate cisgender people’s pleasure. There are very few pleasure devices available that are designed specifically for the transgender community — trans women and AMAB non-binary people in particular.

Exo is an innovative sex toy driven by inclusivity and inspired by natural body mechanics. An external device, Exo works with the body’s organic movement for anyone with a penis/external erectile genitals to receive pleasure. Adaptable with adjustable straps that make it unique to each body, it is designed for changing bodies and accompanies the evolving pleasure pulsing through a transitional journey.

Understanding that every sexual experience is unique. Exo allows its wearer to receive enhanced external stimulation during solo or partnered play in a way that reflects their chosen gender expression. One user said, “I liked the motion I had to make with my body, trying to use your own body’s rhythms… You don’t have a toy in your hand, can really focus on it and just enjoy it.”

Founder Lucas Hartmann said, “With Exo, my mission is to embrace every trans woman worldwide on her journey of discovery and rediscovery, provide dependable support and awaken pleasure in the body.”

Exo’s goal is to lead in innovation and development of first class pleasure products that support discovery, sensation and pleasure for trans women and allow anyone else with external erectile genitals to receive pleasure in a different way.