Pleasure products manufacturer COTR, Inc. announced today the company has named Kimberly Scott Faubel as its Sales Director, noting that Faubel brings “more than 15 years of valuable experience in a variety of roles within the adult retail industry.”

In her new role, COTR said Faubel “will be able to nurture the relationships with COTR’s retailers and contribute to a booming business while connecting with the very foundation of sexual health and wellness.”

Faubel said she’s “really looking forward to working directly with retailers and customizing a vision with our lines for each of them that is as unique as they are.”

“I’m excited to increase awareness,” Faubel added, “not only an awareness of our brands and products but how important it is to be inclusive and informed when it comes to sensual health and pleasure. This role will allow me to focus on some of my favorite parts of this magical industry, including being able to support an effervescent sales team and collaborate on how we can be the high-quality partners that our retailers and consumers deserve.”

Faubel began her career in adult on the retail side, or as she likes to call it, “the other side of the counter” of the pleasure industry in 2003.

“It was immediately apparent to her that she had found her home in this business,” COTR said in a statement announcing Faubel’s appointment as Sales Director. “She quickly climbed the professional ladder of a chain of adult stores in Central Pennsylvania and organized monthly special events that catered to all walks of life while maintaining the district manager position until she relocated to Las Vegas in 2011. Once again, Kimberly found herself assisting the public with their most intimate desires in a sex-positive company that blossomed into the opportunity to help create and sell the very products she was endorsing.”

Faubel later moved to Los Angeles to help launch a new pleasure products brand. Serving in a hands-on position, Faubel “learned that nothing can be overlooked when you want to do something the right way and anything worth having takes time and consideration,” COTR said in its statement.

“Kim’s passion for inclusive sexual and sensual health is undeniable and makes her a perfect addition to the COTR team,” said COTR Founder and CEO Alicia Sinclair. “I’m so excited to be working alongside her and am confident that she will continue to inspire the pleasure-products’ retail warriors with direct outreach and a passion that never waivers.”

Faubel said it was the company’s values which drew her to the new position.

“I have always admired COTR’s message; body-safe products for every body,” Faubel said. “I am drawn to like-minded people who put the focus on improving lives in every way with education, body-positivity, and sexual wellness. Alicia Sinclair has built brands that I am proud to stand behind and the COTR team is inclusive — when I think of this company, I immediately picture smiling faces, and who wouldn’t be drawn to that energy?”

Founded by Sinclair in 2015 after she noticed “the need for an inclusive, research-based approach to sextech,” COTR, Inc. has successfully launched three sexual lifestyle brands: b-Vibe, Le Wand and The Cowgirl. For more information about COTR, Inc., visit COTRInc.com.