DELAWARE – Cherry.tv has announced that the streaming platform’s Christmas Contest will begin on Thursday, December 15 and run through January 1, giving models and fans a chance to ring in the new year with holiday prizes.

“Our competitions are very popular with users and models, and also bring more conversions and higher commissions for CherryCash partners,” said Jolene Louw, Head of Affiliation at Cherry.tv. “A total of $11,000 in cash prizes will go to the top ten ranked models, and a total of 24,500 in token prizes will go to the top five ranked fans.”

The Cherry Christmas contest features a live Leaderboard for models and fans, which tracks the amount of ‘mistletoe’ acquired by each contestant.

“Models can earn ‘mistletoes’ for each hour that they are live, and also earn mistletoes when they receive any type of gifts by your viewers; the higher the token value of the gift, the more mistletoes you earn,” explained Zuzana Kasinski Director of Business Development and Head of Talents for Cherry.tv. “Fans earn mistletoe for sending gifts, so everyone is incentivized to participate.”

“Our virtual holiday gift options this year include a horny elf; Mrs. Claus; Santa Claus; a gingerbread man; a cute Rudolph plush and a snowman,” Kasinski added. “Also don’t forget: our 20% rev share promotion for models runs until December 23rd, so there’s even more reason to be ‘Cherry and bright’ this holiday season.”

“Leaderboard rankings lock in at 12AM PST January 2,” Louw noted. “Mark your calendars and don’t miss out on the fun!”

For more information  and to sign up for an account, go to Cherry.tv. For more information about promoting the platform as an affiliate, go to CherryCash.com.