CHICAGO – Egotastic and Egostastic All Stars, recently acquired by the warped minds at Mr. Skin’s SK Intertainment, have re-launched with modern features and a retro look.

“As regular users of Egotastic for many years, we wanted to bring back the site’s personality while making is simple for Egotastic’s millions of readers to find and consume the great content they come for each day,” said SK President Sam Rakowski.

Founded in 2005, Egotastic is among the web’s largest celebrity and entertainment destinations for the coveted 18- to 49-year-old male demographic. The site offers daily paparazzi images, magazine photos and media geared to intrigue an audience of 8 million men who consume the content heavily during office hours, Rakowski said.

Egotastic All Stars focuses on sexy and nude content featuring Hollywood celebs, musicians and fashion models.

Combined, the two sites account for more than 160 million monthly page views. A variety of new options are available for both adult and mainstream advertisers.

In January, SK Intertainment announced it would be providing turnkey platform and sales representation services for Egotastic, adding the new white label to its network of male-oriented sites including WWTDD (What Would Tyler Durden Do), Last Men on Earth, Double Viking and the flagship, Mr. Skin.