CALGARY, Canada – ITC Media Inc. has re-launched its hardcore flagship website after a bottom-to-top overhaul. According to a spokesman for the company, major objectives for the redesign included a new user interface, new features, and easier navigation.

“We felt that InTheCrack.com was admittedly starting to look a bit dated, as it’s been quite a few years since it had last been revamped,” said ITC Director Warren Chamberlain. “The user interface has always been completely clutter-free, and the new site maintains that clean look again with zero advertising, no blind links and nothing to distract the potential customer from the main thing that sells it — the quality of the content.”

Chamberlain also said the site’s most prominent new feature is an option to stream videos in one of three resolutions up to 1920×1080. Another noteworthy new feature allows visitors to view all the content without signing up for membership. Only members are allowed to view full-size images and videos, though.

“There are multiple ways to sort through the content, including the ability to sort through sets by their location on a map,” Chamberlain said. “You could, for example, find all sets that were shot in French Polynesia by clicking on that location on the map.

“This was an interesting new idea that is unique to InTheCrack, considering we shoot literally all over the world,” he added. “We put a considerable priority on having beautiful and exotic locations, so this is the logical next step to showcase that.”

The company made changes in its affiliate program, too. For one thing, hosted galleries now automatically update.

Crack-Assets pays a 50-percent recurring revenue share.