As the number of customers a business serves grows, so does the demand for a larger workforce, In his latest column, Joey Gabra notes there's more than one way to address the need for a larger workforce -- and the options on the table aren't mutually exclusive.

Licenses and accreditations add legitimacy, showing that a business is authorized to operate. Gabra sez: Bite the bullet, and set yourself apart from your competitors!

Given the "big four" of communications available -- text messaging, email, voice and instant messaging -- why choose IM? Joey Gabra explains.

Time is money. For businesses, money is relative to time, meaning the correlation of money earned/spent is dependent on how each minute is maximized to achieve an end result. Maximized time leads to less money spent and more profits earned. Having each minute of a work day...

Content, content, content! There is so much content -- but not all of it is good content or content that will further your brand mission. This is where moderation comes in. Joey Gabra explains why human content moderation is still the best (and likely most cost effective) tool...