QUEBEC CITY – Pay-per-acquisition network CrakRevenue exited beta mode on Tuesday, launching a redesigned website and opening the program to the online adult industry at large. The program’s administrators plan an official launch celebration Sunday during Webmaster Access in Amsterdam.

Developed by a team of adult industry veterans who own and operate pay sites, tube sites and ad networks, CrakRevenue’s CPA platform has been available to a select group of beta-testers for about a year. With their help, the company’s developers fine-tuned the program’s infrastructure, offerings and tools. The new website reflects those changes with an easy-to-navigate architecture.

“CrakRevenue was made by affiliates for affiliates,” co-founder and president Nicolas Chrétien said. “[The re-launch] is about more than a sleeker look. Our partners will also enjoy better overall performance, improved tracking, quicker statistics loading times and easier ad tool setups. That’s the real value: giving our affiliates and partners the best tools to succeed.

“We only display offers we’ve tested and know convert,” he continued. “Use our geo-targetting tools to better filter your traffic and maximize revenue. Pool all sponsor payments into a single check. Take advantage of our in-depth stats-analysis tools. We’ve tested more than 1,000 adult sponsors, and we know what converts with what type of traffic.”

CrakRevenue’s concept is a little difficult to comprehend. Combining aspects of traditional affiliate programs and advertising networks, the platform pays its affiliates for sending convertible traffic to websites and affiliate programs with which CrakRevenue has negotiated special arrangements. Although the platform’s affiliates seem to function almost as sub-affiliates, they actually may find themselves making more money than they could on their own according to Chrétien.

“We develop exclusive tools that send traffic to the best performing offers,” he said. “You could try doing it yourself, but you will quickly find out how time-consuming and expensive it is to achieve the same results you could instantly achieve by working with us. Also, our high sales volume allows us to offer higher payouts that regular affiliates don’t have access to. We either match or beat the current standard payouts offered by sponsors.

“It all comes down to this: You have nothing to lose and everything to gain by signing up with us and using our customized, high converting tools and stats-tracking software. There’s also the oh-so-sweet opportunity to receive all your sponsor payouts in a single check.”

For more information about the program, visit CrakRevenue.com.